The International Association of Cookbook Writers (IACBW) invites anyone who dreams of writing their own cookbook to connect with us to learn, and become truly focused and inspired about writing, publishing, and marketing a cookbook. Writing a cookbook can open many new doors, and we will show you how to navigate successfully in today’s rapidly changing market.

The goal of our organization is to offer training and  encouragement to cookbook writers so they feel empowered and energized to develop their cookbook idea and bring it forth into the marketplace. We support their efforts with education, resources, and community.

OUR MISSION STATEMENT:

“To enrich and energize the lives of cookbook writers everywhere by offering access to the best systems, training, and marketing tools available while creating an atmosphere of support, encouragement, empowerment, and community.”

Some writers begin with blogs and eBooks, and move onto hard copy. Some writers will self-publish and move on the publishing deals. No matter where you are in your journey, the IACBW can help you reach your goal.

You may be a professional chef, personal chef, caterer, or other food industry professional. Or, you may be someone who just loves to cook. Perhaps you have a group of family heirloom of recipes you would like to publish. Or maybe you work at a non-profit organization. All are welcome here, and we will provide you with the individual support you need.

We are continually offering workshops, teleseminars, and interviews with writers and industry experts in the areas of writing, publishing, self-publishing, marketing, social media, speaking, and internet marketing skills.

Your idea-combined with our training, tools, and support…

It’s a perfect recipe! A winning combination of knowledge and community awaits you when you join the IACBW! Review our incredible members benefits package.

If you already have written a cookbook, you’ll get 1 full year of advertisement at the Cookbook Advertiser as part of your benefits!

Finally, an association that is focused and dedicated to the development of cookbook writers from all walks of life – around the world!

We welcome you! And we hope you will join us! Write your Cookbook!

For more information or to join please visit IACBW

Many of you have heard me speak of the Gourmand World Cookbook Awards.  You’ve also heard me mention the Paris Cookbook Fair. The Gourmand World Cookbook Awards will now take place along with the Cookbook Fair each year in Paris. How nice!

I thought it would be a good idea to understand the qualifications of submitting a work to this prestigious event. There is still time to complete a cookbook and submit for the next fair which will take place in Paris in February 2011.

The following information is from the Gourmand website….

The Gourmand World Cookbook Awards were founded in 1995 by Edouard Cointreau. Every year, they honor the best food and wine books.

The Objectives

The objectives of the Awards are:

• To reward and honour those who “cook with words”
• To help readers find the best out of the 26000 food and wine books produced every year.
• To help publishers with international rights to translate and distribute food and wine books.
• To help book retailers find the 50 food and wine books that each year should be offered to clients.
• To create an opportunity to access the major markets in English, Chinese, German, Spanish or French for books originated in other languages.
• To increase knowledge and respect for food and wine culture, which promotes peace.

The winners in each language are announced in November, and compete for the Best in the World, announced in April of the following year at a gala dinner.

The Impact of the Gourmand World Cookbook Awards

• Winners books get more visibility in the marketplace and higher sales, often with new print runs.
• Translations and international rights deals are negotiated.
• Winners use self-adhesive stickers to announce their award to the public. They issue press releases in their local markets, which helps make the Gourmand Awards known worldwide. The winners give permanent presence to the awards on their internet sites, in publishers catalogs and in the following books and authors biographies.

The Categories

The Gourmand World Cookbook Awards are the only truly international competition. There are many local or national awards for food and wine books, with many different categories.
In order to fully represent the diversity of food and drink publishing around the world, Gourmand World Cookbook Awards have 41 categories for cookbooks and 18 for drinks books.

The Process

• In 2009, over 6.000 books were received, from 136 countries.
• The books have first to qualify in a national competition, with results announced in December.
• They represent their country in the “Best in the World” competition, which are proclaimed the following year.

The Rules for the Gourmand World Cookbook Awards 2010

• All books published between November 15, 2009 and November 15, 2010 qualify.
• Manuscripts and publishers proofs are also accepted.
• Books compete in their original languages, in all categories, except the category “Translation” created in 2008.
• There are no entry fees. The competition is free and open to all.
• Books may be entered by anyone: authors, publishers or even readers.
• The Jury decides in which category books compete, and may change nominees from one category to another at the final jury meeting. The Jury may decide that awards for some categories remain vacant, and there may be more than one winner per category.

So now you know what you need to do….it’s just a matter of getting started on your cookbook. Contact me if you need help. Would be happy to discuss.

I will be going to next year’s Paris Cookbook Fair and plan on taking some manuscripts with me! I’ll be representing my new publishing company and as the founder and CEO of the International Association of Cookbook Writers – IACBW!

Tomorrow we will talk more about the Paris Cookbook Fair….

Sometimes people say to me….

“I want to write a cookbook, but I don’t know what type of food to write about, I like so many.”

Okay, there is something for everyone here and I did not even scratch the surface. I came up with all of these ideas off the top of my head…You can do the same thing.

Let these ideas I thought of jog your own memory. You can easily find a topic for a cookbook that you would enjoy writing about.

Write about the food you love.

Write about the food from your country, region, state or city.

Pick a method that you like…there are so many… Okay, here it goes…

1. Southern Style
2. Family Favorites
3. Amish
4. Homesteading
5. 9X13 Pan Cookbook
6. One Dish
7. Casseroles
8. Cake Mix Cookie Recipes
9. Savory Baking
10. Cakes Only
11. One Pot
12. Seasonal Cookies
13. Seasonal Desserts
14. Healthy Breads
15. Artisan Breads
16. Cowboy Cooking
17. Swedish
18. 30-Minute Meals
19. Beef
20. Church Supper Recipes
21. Comfort Foods
22. Phyllo Dough Cookbook
23. Dutch Oven
24. Pressure Cooker Recipes
25. Bread Machine Recipes
26. Wood Fire Cooking
27. Outdoor Cooking
28. Barbecue
29. Wok Cooking
30. Fondue
31. Tapas
32. Cupcakes
33. Diner Food
34. Italian
35. Potatoes
36. Eggplant
37. Pizza
38. Soup
39. Middle Eastern
40. Recipes for Two
41. Recipes for One
42. Four Ingredients
43. Stews
44. Gluten-Free
45. Diabetic
46. Heart Healthy
47. Raw Foods
48. Chicken
49. French
50. Turkish
51. Budget Recipes
52. Kids Favorites
53. Homemade Baby Food
54. Foods for Toddlers
55. Foods for Seniors
56. Donuts
57. Fish
58. Cajun
59. Creole
60. Farmer’s Market
61. Lumber Jack
62. Gumbo
63. California Fresh
64. Just Coconut
65. Chocolate
66. Natural Sugars Desserts
67. Quick Breads
68. Mexican
69. South American
70. Scandanavian
71. Polish
72. Russian
73. Thai
74. Creme Brulee
75. Tiramisu
76. Sorbets & Ice Creams
77. Fruit Pies
78. Creamy Pies
79. Frozen Pies
80. Brownies
81. Southern Style Pies
82. Cheesecake
83. Ginger Bread
84. Easy Desserts
85. Peruvian
86. Central American Dishes
87. Arabic Foods
88. Eggs
89. Pasta
90. Vietnamese
91. Noodles
92. Irish Recipes
93. French Cooking
94. German Cooking
95. Dumplings
96. Pickling
97. Jams & Jellies
98. Cooking Light
99. Olive Oil
100. Southern Italian
101. Sauces

Would love to hear some of your ideas.  Like I said, this is just a sample. You can think of many more. Just choose a topic you like and start writing recipes. There are never too many cookbooks. People collect cookbooks of all types, and many are specialized just like these topics I have mentioned.

I like anniversaries….On March 2, 2010 it will be exactly one year since I was laid-off from my corporate job. And what a year it has been. Let’s face it…getting laid-off is not easy.

But… I decided to take the “high road.” First off, I had to be honest with myself. I knew in my heart I wouldn’t be getting another job. I had way too much going on to do that.

There was too much at stake. I believe getting laid-off at the time I did was God’s way of freeing me to do my best work.

And I accepted the challenge, along with the responsibility. What was to come was truly amazing…

All I had to do was BELIEVE. Not always an easy thing to do when money suddenly becomes very tight. Not always easy, when you’re doing all the work yourself. Not always easy, when you sometimes wonder….What am I doing?

But…I now had all the time in the world to do whatever I wanted…Everyday…at exactly the time I wanted to do it. How liberating!

Being an entrepreneur is very challenging. It’s a HUGE responsibility, and not for the faint of heart. But when you truly embrace the freedom it offers, and allow yourself to create…

You can even “shock and awe” yourself. Yes…I exploded onto the scene. I’ve even exceeded my own expectations. I’ve gone from being LAID-OFF to LAUNCHING AN EMPIRE!!!!

I’m mentioning this because I’m hoping I can encourage and inspire you to believe in your dreams to a fault. To believe with so much commitment and conviction, that you begin doing things almost without thinking.

It’s as if you are on “automatic pilot.”What it’s really called is…Being GUIDED. GUIDED by the true source; the very source of creative energy. The ESSENCE.

I never would have been able to accomplish what I have over this past year had I still been employed at a JOB. And let’s not forget how much I have learned and grown. WOW!

Why? Because… never once did I say “no.” Never once did I doubt that if I had an idea…then it must be so.

I truly believed and continue to believe that if I get an idea, that I am capable of achieving it simply because I’ve been given the idea.

Because the ideas…Come from the SOURCE. It’s that simple. When you embrace this type of possibility thinking…You become unstoppable.

I have yielded to the SOURCE, and I eagerly await my next instructions!

Writing my first cookbook was the best thing I have done in a long time.

I’ve chosen to build a whole group of companies, just from writing one cookbook.

Having my own cookbook has opened me up to all kinds of opportunities I would not have experienced without my book.

I wanted to talk about some of those things today in case you have been considering writing a cookbook, but just can’t seem to get started.

For starters, when you have a book you are considered to be an “expert.”

Having a book creates new opportunities, like speaking in front of groups.

You can also create ancillary products that you can sell, creating an additional stream of income.

Or, you can donate part of the sales of your book to a cause you believe in.

If you are in the food industry, you can sell your book to your customers.

Personal chefs do very well when they have their own books.

If you have a small restaurant, it is great to have a cookbook available for customers to purchase on their way out.

Those customers may also purchase your cookbook as a gift for someone who lives in a another location.

And those people may visit your restaurant when they are in town, because of your cookbook.

Your cookbook can become part of your unpaid sales force to advertise your place of business.

If you love to cook, and have lots of great recipes accumulated along with photos you should create a book.

Don’t just share them on recipe sharing sites, make some money with what you have created!

These are just a few of the ideas and opportunities having your own cookbook can bring.

If you have questions about how this can be accomplished…I have a Cookbook Authors Boot Camp starting on March 3, 2010.

I look forward to hearing about your cookbook idea!

For more information visit: You Can Write a Cookbook

WOW! It sounds like a good time was had by all at the first ever Paris Cookbook Fair.

The fair was held last weekend in conjunction with the Gourmand International Cookbook Awards.

This will be an annual event and the event will make its home in Paris.

I can’t think of a better reason to go to Paris next year!

I’ll be attending as the Founder of my new membership organization – the International Association of Cookbook Writers – IACBW, and as a publisher for my new publishing company.

I am encouraging all of my students to take advantage of this tremendous opportunity and get their cookbooks completed!

If you have been thinking about writing a cookbook, make it happen this year.

I will be taking manuscripts with me to next year’s Paris Cookbook Fair!!

From the sounds of it, there were not that many American publishers in attendance.

So let’s sharpen up our French language skills, and let’s go. How much fun would that be?

Is anyone game?

If you need help getting a cookbook started….contact me!

YouCanWriteACookbook

Having you own cookbook can change your life! I want to show you how easy it can be!

Are you struggling with your cookbook project?

Have you set it aside?

I know exactly how you feel, but the good news is – I’ve developed an easy-to-follow, proven system to get your cookbook started, and keep you going until it’s completed!

Do you dream of writing a cookbook, but talk yourself out of it by saying…

“I just don’t have the time!”

Do you think you don’t have  enough knowledge of the publishing industry?

Do you feel you don’t have the “expertise” to write you own cookbook?

Do you think you don’t have the money to put a cookbook together?

Do you keep telling yourself you’re ready to make some money with your recipes?

Did you say all of this last year…

And in 2009 did you say….I’ll do it next year?

Well, it is next year. and time is now wasting.

February will be over in a blink…

If you truly want to write a cookbook this year, I suggest you get going..

RIGHT NOW!

Like it is really time to TAKE SOME ACTION!!

I’m working on a new cookbook right now, and I’m still interested in getting you to write your cookbook?

Did you ever wonder why that is?

Because I have gained so much happiness from having my own cookbook, that I want to do it again….and I truly want to help you do your book also.

A whole world has opened up for me since I wrote my first cookbook.

Let me show you how you can do the same thing…and get started on a new adventure that you will not regret.

As a matter of fact, once you are done with your book, I’ll bet any money that you will say “I don’t know why I didn’t do this sooner!”

I can almost guarantee it!

I’m taking sign-ups right now for the next Cookbook Author’s Boot Camp which will start on Wednesday March 3, 2010.

You can get more information and sign up at YouCanWriteACookbook

Just follow down to the bottom of the page, and don’t miss the extra bonuses I am offering for early sign-up!

Are you ready for an easy-to-follow, step-by-step system
to get your cookbook self-published?

If  you answered yes, then you’ll need to read my Special Report about “The 7 Secrets of a Successful Self-Published Cookbook!” I have taken all the guesswork out of writing and self-publishing a cookbook and if you decide to work with me, I  will give you all the necessary tools to get your cookbook project going even before you finish your book! To get your copy of this information-packed FREE Report, simply go to http://CookbookCoach.com

You’ll also receive a free mp3 of a recent teleseminar I recorded with my friend Chef Linda Galyean. You will also see her on my website! I look forward to helping you make your dream of having your own cookbook a reality in 2010!

Have you been waiting for the “right time” to get to work on your cookbook? I would like to tell you that there’s no time like right now to get going. And if you start now, by the time it’s the New Year, you’ll have a head start and have some momentum to keep going! If you start now, your cookbook can be a reality in 2010. If you procrastinate, telling yourself “It’s the holidays,” you will miss a really good opportunity. What excuse will you have in January? You have to decide to move forward, and that means no matter what. Just TAKE ACTION, and get started!

Here are my Top 12 Great Tips for getting your cookbook project going, and building your “author’s platform.” Take note, these are NOT marketing tips; I’m just showing you how to live as you “step” into your greatness! Start these good habits now so when you do really go into “turbo” in January, you will be rid of time wasters, negative habits and energy robbing situations.

1. Schedule regular time slots to work on your cookbook and your “author’s platform” and get to work. If you’re a morning person get up an hour earlier and create as the sun rises. The hour right before the sun rises is one of the most powerful times of day. If you’re a night owl, stay up late to get it done. Either way, give yourself a regular slot of at least sixty minutes per day (2 hours is even better) five time per week. But if you are a night owl, make sure you get enough sleep. You may need to catch a nap during the day. If you have children, schedule your time to work when they are doing their activities. Enlist the help of supportive friends, or your parents who can help you by taking the kids off your hands for a couple of hours. Find a way. You just have to stick with the program. Don’t use your children as an excuse for not writing your book. They are the reason you should write your book…think Legacy!

2. Determine your soul purpose in life, and post it on your computer. Once you figure it out, surround yourself with it whenever you can. This is your larger job in life. It’s not a task, per se, but the general gift that you are meant to give to others, such as ‘help people feel more gratitude,’ ‘help people to eat more healthy,’ ‘wake people up to the power of nature’ or ‘remind people of their compassion,’ ‘awaken passion in others.’ You get the idea! It can be uncovered by journaling, or even meditating on the question. Your soul purpose in life is the basis for your “author’s platform,” It’s where your cookbook comes from, and where the “hook” lives and breathes.

3. Recognize five time-wasters and put an end them – right away! If you are constantly checking your email, STOP! Other time wasters include spending too much time on the phone, sitting in front of the TV, and reading the paper from start to finish. Take a clear look at how you spend your time, and honestly assess your time usage. You won’t have time to do your cookbook if you continue to engage in these time wasting activities. And believe me, the thing I hear most often from would-be authors is “I don’t have enough time!” And guess what…that’s why they remain “would-be authors.” Not enough time? BS, make the time! If you are truly committed, you will make time for something you truly desire. If not, then you are just kidding yourself.

4. Politely and elegantly opt-out from at least three situations or relationships that waste your energy. Energy wasters only leave you feeling depressed, frustrated, annoyed, unappreciated and vaguely used or even “beaten up.” YIKES! Who needs that? Get them out of your life right now, and you won’t believe how much energy they free up for your cookbook! For instance, “doubters”, if you have people in your life who do not believe that you can write a cookbook, get rid of them. It’s that simple. Friends who want to take up your time and energy, but don’t give – I call them “energy vampires.” Relatives who like to call you up and pick fights or volunteer you for opportunities-tell them you are writing a book, give them the message that for the time being, you no longer volunteer, at least until you book is completed. And please, don’t feel bad about this; your cookbook is a much greater gift to society as a whole than helping your friend’s, cousin’s, cousin’s, friend move! Get the picture? Stop trying to be nice to everyone and be nice to yourself! It’s called self-discipline!

5. Find a support buddy, group, or a coach if you have trouble sticking to marketing tasks. Think “accountability partner.” This is simply an ally (or a group of them) who really gets behind you and your vision for you and your cookbook. You can connect via email, phone or live meetings to share inspiration, support, triumphs, disasters and ideas. This is especially helpful if you’re a procrastinator. Get in touch before AND after you get your work done each day. I’m working with an accountability partner right now. It’s no big deal. We email or speak for a few minutes almost every day. Trust me, it works! Remember, do no spend time with anyone who is not 100% supportive of your book project and your efforts. If you work from home already, you can determine 2 days out of the week that are strictly devoted to “business development.” I go into this is great detail in my “7 Secrets of a Successful Self-Published Cookbook.” And if you hire me as your coach, I’ll be your accountability partner!

6. Create a beautiful workspace you love. A great creative workspace can be a separate room (preferably) or a devoted corner of your living space that has ALL the tools you need. Clean this space until it shines. Include inspirational helpers, like visual props, pictures, quotations and anything else that gives you positive feelings. Design it with the same care as you’ve planned the work of your cookbook and your “author’s platform.” You’ll be spending a lot of time in this space, so make sure it is a nurturing space that is organized and gives you energy!

7. Eat right, drink lots of water; keep power bars or shakes in your creative workspace. Take time to prepare delicious, nutritious meals. They do not have to be complicated to be healthy. Eat fresh vegetables, salads, and fruits. Always have a glass of fresh water at your finger tips when you are working. For energy boosts, I favor Isagenix products. Cliff bars, Luna bars, Power bars, spirulina shakes and the like all provide great bursts of energy when you’re burning the midnight oil. Don’t forget them! Keep them handy. These snacks honestly give you more sustained energy than caffeine, without rattling your nervous system and keeping you awake when you need to sleep. Remember, the brain needs nutrition and sleep. You are asking it to do a lot of work!

8. Dedicate a weekend to completely de-cluttering your home and creative work space. Sell off or give away ALL the unwanted but usable stuff. Clear out all the accumulated stuff you’ve jammed into drawers, shelves, corners and assorted nooks and crannies. Don’t be afraid to discard, or make great bags for sale or give away. Clear out your clothes closet and give those usable clothes to a worthy cause. This act releases energy that gives you a great boost for your cookbook writing and “author’s platform” building.

9. Exercise every single day – at least five times a week for 20 minutes a day. Whether it’s a sweaty workout on the treadmill, going to the gym and pumping, going for a long walk with your dogs, swimming, skiing, yoga – anything that gets your heart rate going. I really enjoy kick boxing. It really gets me going! You need to generate energy in your body in order to be able to energize your platform and bring people to you who want to know about you! You need fresh air and oxygen. You need to get up from your computer and stretch and walk around every hour also. Get up and just walk around the block if you are working many hours in a row. Go out into the backyard. Just breathe in some fresh air. Your brain really needs the extra oxygen, because you are working hard!

10. Build a daily social media presence. Start or end your day with a blog post. If you don’t have a blog, you need to get. Preferably a Word Press Blog. Why Word Press? Because it has tools and awesome plug-ins you can easily install that enable your blog post to automatically upload to Twitter as well. Go to ‘Pages’ on Facebook and make sure your RSS feed to your blog is set up so it automatically posts to Facebook. Add recordings from a potential Podcast to your weekly uploads to your blog. Add video to you blog. Circulate in the blogosphere and find blogs that reach your market and get to know those people and start to ‘cross-pollinate’. Drive people to your Facebook Fanpage. If you don’t know how to use social media, please ask me. I can help you! I can also help you learn how to feed the “Google monster” so everyone knows what you are doing. By the time your book is ready, you will be known. That’s one of the reasons you need a Word Press blog rather than a regular website. Websites are static. No one can interact with you on a website. But they can on a Word Press blog. Word Press blogs are “dynamic.”

11. If you have a day job, bring your lunch to work. That way, you can spend your lunch hour on your cookbook or your “author’s platform.” That’s what I did when I was writing my first cookbook in 2007. Realize that going out for lunch while you are in the middle of writing a book is a time waster. Also realize that this is temporary. You will have plenty of time for wonderful lunches with friends when you cookbook in completed! So close the door and shut the workday out. Then pull out your sandwich from home or heat up your pasta and get busy on your important work. If you do have to heat some food, slip out to the microwave a few minutes ahead of time so you don’t waste time waiting in line to use it. During this lunch hour time write your promotional emails, get your social media going, identify your time-wasters and develop a plan to drop them, etc. And don’t open the door for anyone until that sacred hour has passed! This time is yours! Make the best use of it! Don’t let anyone rob you! If you don’t have a door and are working from a cubicle and absolutely feel you must go somewhere else, do so, but go alone to a nearby café or coffee house where you can use your laptop. This also applies if you cannot access social media sites from you work computer, some companies do not allow it. So just work with your situation. Don’t use it as an excuse to get nothing done.

12. Start Speaking up. As an author, you are going to have to get used to being in front of people, telling them about your cookbook. Standing up in front of a crowd can help you spread your mission AND make you big bucks – even at small, unpaid gigs. Your speaking expertise will help you sell books. Speaking is THE single most important thing you can do to get known by hundreds or even thousands of people fast. But it’s not just about the content of your talk; it’s about how you close your talk. There will be more opportunities for this type of training when I launch the International Association of Cookbook Writers, IACBW, in January 2010. So stay tuned for that.

If you begin implementing these hints into your life now, you will be well on your way to success! So good luck, and get going!

Remember, my system, “The 7 Secrets of a Successful Self-Published Cookbook,” is a step-by-step, easy-to-follow system that will get you writing your cookbook in no time! For more information on my system or working with me visit:

http://www.cookbookcoach.com/

If you have questions or want to discuss working with me, contact me at:
info@cookbookcoach.com

We can set up a FREE 30 minute phone consultation.

So you’ve decided that you want to write a cookbook and self-publish your work. Great! But-you’re not too sure how to get started. You want to know “how to write a cookbook.” One of the biggest mistakes new or first-time cookbook writers make is thinking that they just have get on with the recipes and writing, and everything will work itself out in the end. The truth is that initial planning and marketing of your cookbook deserves a lot more attention than it gets.

Starting to write a cookbook is no different from starting to write any book. That means the best way to start your cookbook project is by asking one simple question: Why? That’s right…why? Consider this—if you were submitting your manuscript for publication through a traditional publisher; you’d be required to submit a detailed proposal.

One of the important components of the proposal includes explanations about why your book should be published and, why anyone would want to read it. This can seem harsh to a newbie, but it’s important to know. When you submit a proposal, you’re actually asking for a chance to “sell” your book idea to the publisher. What they really want to know is if you can tell them why they should bother to read your proposal and your manuscript. So—you have to be really clear on why that is, or you’ll get nowhere fast.

But maybe you’re wondering how this applies to self-publishing. You need to know the “why” for yourself. So you can be sure of your project’s worth from start to finish. If you don’t know why you’re doing it from the beginning, you may wake up one morning wondering why the heck you’re putting yourself through writing a cookbook to begin with. That could cause you to give up when the going gets tough. Further, if you don’t know why you’re writing your cookbook you probably won’t be able to identify your “target market.” And that spells disaster for any cookbook project.

If you want to self-publish a cookbook and you want it to be successful, you owe it to yourself to go through the exercise of writing a book proposal. By doing so, you’ll learn everything you need to know about your cookbook. The book proposal becomes the written business plan for your cookbook. When completed, the book proposal will serve as a compass to guide you through the entire process. You’ll know where you’re going with your cookbook and, you’ll know how to get there. You’ll know everything you need to know about your customer and, you’ll know what you have to do to market your cookbook.

When you become clear on the WHY, you’ll be empowered. This will support the strong inner belief you’ll need to carry you through the duration of your writing project. You’ll also be able to speak about your cookbook confidently and intelligently when you begin marketing. And whether you’re doing that online or face-to-face, communicating effectively will come in very handy. So gather your recipes, do your research, write your stories, and type to your heart’s content, just know why you’re doing it!