Archive for December, 2009

Cookbook Coach gets Video Fan Mail on YouTube!

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Today I was pleasantly surprised by Leon W. Brown,  an Online Business Developer who is teaching others how to use Social Networking as an effective way to successfully market their businesses.

Leon viewed my video on my Cookbook Coach channel on YouTube. The video is entitled “Cookbook Coach Launches IACBW.org” and it’s a summary of the events that occurred in my life leading up to, and  since I self-published my cookbook, The Rose Cookbook – a Treasury of Rose Recipes from Around the World.

Here’s the thing, I just received a friend request on Facebook from Leon the other day. I guess my profile was interesting enough to get him to look at some of my videos. Then he went to my YouTube channel and made a video response of his own.

Just goes to show you how Social Media Marketing works! For those of you who have not seen the video Leon is talking about,  the post is called “Cookbook Coach launches International Association of Cookbook Writers – IACBW.org.” Check it out, and thanks again Leon! You ROCK!  And Merry Christmas to you!

rose_cookbook (2)It’s been a long time coming, but an excerpt from my book, The Rose Cookbook – a Treasury of Rose Recipes from Around the World was published in the current issue of “American Rose,”  the official magazine of the American Rose Society. You’ll find the excerpt on page 53.

The excerpt consists of a recipe for my Almond & Rose Pound Cake. I am really excited and  honored to have been recognized by the American Rose society. I am a member of the Riverside, CA chapter, although I live in northern California. Earlier this year I made a trip to Riverside to speak at their monthly meeting and I also attended their Rose Show that weekend.

I make several appearances during the year at chapter meetings. It is always a lot of fun. So here’s the link to the magazine below. My book is featured on page 53. For more information or to purchase The Rose Cookbook, please visit my website http://TheRoseDiva.com

At the Rose Diva you will find over 1200 items that are rose related including perfume, soaps, gourmet rose foods, books about caring for rose, rose-themed housewares and basically anything rosey under the sun! So if you have a rose-lover on your Christmas list, please visit!

ars_logoHere’s the link to the American Rose Magazine

http://www.facebook.com/notes/american-rose-society/januaryfebruary-2010-american-rose/189625426707

submissionsFor those of you who are familiar with my proprietary system ” The 7 Secrets of a Successful Self-Published Cookbook,”  you know that that the “book proposal” is the foundation of the system.

Why? A book proposal, when properly written, is the business plan for your book. The book proposal will be the key to your success whether you self-publish your work, or you submit your work to a traditional publisher.

Either way, you need it.

You must have a winning book proposal to stand out amoungst the piles of manuscripts sitting on the publisher’s desk.

There cannot be a successful book launch without a plan.

That’s why I’ve built the book proposal exercise into my 7 Secrets system. It works wonders for those who want to self publish.

And, if you want to go the publishing route, it will prepare you to submit your work to a traditional publisher.

I want you to be prepared for both, so you have choices. One good method is to go ahead and self-publish first, making sure all of the steps are skillfully executed.

That way, you will be a complete package. A publisher will see that the work has been done, and you and your book will be more attractive to a publisher.

Especially if you’ve already self-published your book and are working your business plan!

Publishers want to know how you are going to market your book. That’s why there is no getting around the book proposal. The book proposal forces you to write your marketing plan.

And through the book proposal template that I use, you’ll be guaranteed that your marketing plan is written in the way the publishers expect. The bottom line here is—you owe it to yourself first.

So through the power of the book proposal, this is what I’d like to help you with. Here’s the scenario:

1. We’ve created your book proposal including your dynamic marketing plan

2. We’ve crafted your unique “personal brand”

3. We’ve identified your ideal customer

4. You’ve written your cookbook

Now, you’ll be ready to go.

If this sounds like a good plan, please contact me. I’m available for a 30-minute consultation at no charge to you.

Here’s to your success!

Final logga m. effektJoacim Kempe, the 17 year old cookbook author of Köping, Sweden traveled with his family to Stockholm on a rainy evening this weekend to catch a live performance of Hairspray at the Chinateatern (China Theater.) The theater is located in Berzelii Park, a small park in central Stockholm.  Joacim was very excited to see the play, which starred one of his favorite Swedish actresses, Helena Bergstrom.

Exiting the theater at the end of the performance they were surprised to find that it was snowing. It was now time to go to another nearby theater to meet with yet another famous Swedish actress-Sanna Ekman.

Sanna Ekman heralds from a long lineage of successful Swedish actors. Ms.Ekman’s uncle, Gösta Ekman, Jr. is the third generation in a family line of prominent Swedish actors starting with his paternal grandfather also named Gösta Ekman, Sr. and then his father Hasse Ekman, a successful film director and actor. The “Ekman theatre family” also includes his brothers Stefan Ekman, an actor, and Mikael Ekman , a stage director.

Joacim had recently contacted Ms. Ekman by email requesting her to contribute a recipe for his second cookbook project. She gladly gave him a recipe and suggested to the young writer that they meet in person.

12949_201877944249_820409249_2910360_1812439_nJoacim was thrilled at this opportunity and admitted to being “a little nervous.” But once the two met, he found Sanna to be gracious and very nice. His book of Swedish recipes, which he is dedicating as a tribute to his grandmother, is set for release in January 2010. It has been written in Swedish and is in the process of being translated into English. Both versions of the cookbook will be self-published.

His second cookbook will be released later in 2010. Joacim is an avid collector of celebrity autographs, boasting a collection of almost 400. He also heads up the fan club of famous Swedish musician Caroline Af Ugglas, and he writes a blog about Lisa Marie Presley.

I really enjoy working with Joacim. Coaching him is really a lot of fun! He is the ideal client! He is motivated, determined, and energetic. He has made great strides since we have been working together!  I truly look forward to working with him on his future writing projects, developing his “personal brand” and marketing his books in the United States and beyond.

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From herbal student in 2000, I went on to author and self publish The Rose Cookbook – a Treasury of Rose Recipes from Around the World. In March 2009 I was laid off from my corporate job but I went on to launch The Rose Diva and the Cookbook Coach. The trilogy will now be complete when as  Founder and President, I launch  the International Association of Cookbook Writers-iacbw.org. This will be a membership organization that will be online January 14, 2010. Stay tuned for details!

DSCN26921258Are you a self-published cookbook author, a non-profit, or a church group?

Do you have boxes of your cookbooks stored away collecting dust?

Would you like to sell those cookbooks during the holiday season?

There’s 20 days left until Christmas Eve.

What are you doing to market those books?

I’d like to help you sell your books, so here’s what I’d like to offer you…

A 45-minute coaching call, personalized for your book and situation, that will result in a targeted and specific mini-marketing plan that’s designed to sell some of your cookbooks during this holiday season!

I’m offering this for 10 days, from  December 4th until December 14th only.

The cost is $45, and that’s a $150.00 value!

So get in touch with me today to schedule a call, the sooner the better!

Email me today at info@cookbookcoach.com

Let’s sell some cookbooks!

Cookbook Coach on BlogTalkRadio!

blogtalkradioI’ll be hosting my first show on blogtalkradio on Thursday December 10, 2009 at 1:30 PM PST. The topic will be “Write a Cookbook – Top 10 Reasons to do it Now!!”  I’ll give you some compelling reasons to get started on your cookbook now! Make your dream of having your own cookbook a reality in 2010!

Got recipes? Love to cook? Love to write? Are you working in the food industry? Are you unemployed? Writing a cookbook can be a great way to supplement your income, or even create a new career. Find out how easy it can be when the I discuss the Top 10 Reasons to write a cookbook!

Do you want to write a cookbook, publish a cookbook, market a cookbook, sell a cookbook. Learn how you can do just that while doing what you love and stimulating your own economy! The solution lies in my proprietary system -  “The 7 Secrets of a Successful Self-Published Cookbook,” available at my website, CookbookCoach.com. My cookbook, The Rose Cookbook – A Treasury of Rose Recipes from Around the World is available at TheRoseDiva.com. Learn how to market a cookbook in today’s market from authors who are doing it!  Join the community of cookbook writers from around the globe to share ideas, methods, and success stories!

Join me Wednesday, December 10, 2009 at 1:30 PM, PST.

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