Tag: "laura denktash"
Books, Branding and Brilliance: How To Brand Yourself By Association
If you want to be a successful author you have to continue to associate yourself with people who are more successful than you are. The same thing goes for companies. Have you worked for large companies in the past? If you have, that is a good thing. Take a look at your resume. What well-known trusted company names are on there? If you have some, they can help you build trust with your new audience because people make associations.
Chef’s And Culinary Memoirs: Two Chefs Who Have Something Valuable To Say
For people who love food or love to cook, they will enjoy the opportunity to temporarily get into the mind of someone who cooks for many, very often in exclusive places, or for dignitaries, or in their own restaurant that has been built on blood, sweat and tears. Each scenario offers a different set of circumstances, but the unifying factor is the food—always the food. This is real-life drama, set to food. And the drama is not staged as it often is on the more recent TV food shows that often pit chef against chef. Chefs are passionate people and a chef’s memoir is the real deal!
Sell Your Book Idea With A Well-Written Book Proposal
The point that new authors seem to miss is that writing a book proposal is not as much about the book as it is about the “marketing” of the book. Simply put—a book proposal is a business plan for a book. A publisher or an agent wants to know that your book is going to sell—it has the potential to make money! And it’s your task to convince them of that probability.
How To Create A Book Marketing Plan
One of the most over-looked aspects of writing a book seems to be the dreaded Marketing Plan. I say “dreaded” because I’ve noticed this often comes as a surprise to authors who are eagerly working on their books, but don’t have a clue that the book writing is only part of the equation.
Chef Franco Lania Talks: About What Inspires Him, Writing, And Changing His Life!
One thing that all artists tend to struggle with is the balance between the love of creating their passion and the ability to sell and market it. For many, this is where it all goes wrong. For the sake of argument let’s just say that the sooner you learn this balance and the sooner you can learn to ease up on the artistic submersion and begin to delve into the business side with the same passion as you have for the creation side, the sooner you’ll be taken seriously and begin to make money.
Quinta do Arco Rose Garden Wins World Federation of Rose Societies’ Prize
Quinta do Arco is one of the great rose gardens in the world, the garden of Miguel Albuquerque, who has collected more than 17,000 bushes and seen many of them grow to unimagined heights. Incredibly the garden was only begun in December of 2003. The size and health of the roses give testament to the favorable climate they are growing in and to Miguel’s dedication and expertise.
Paris Cookbook Fair 2012 – It’s Not Too Soon To Plan On Joining The Fun!
It was announced on April 28 that the next “Gourmand World Cookbook Awards” will be March 7 in Paris, for the opening of the next “Paris Cookbook Fair, March 7-11, 2012.” The party is open to all, and can already be tasted on the three minutes fun food video:
Rose Cookbook Author to Appear at Riverside Home & Backyard Show With Riverside Rose Society
I’ve been invited back to the Riverside Rose Society in Riverside CA to join them at their booth at the Riverside Home and Backyard Show. I’ll be there on Saturday June 4th and Sunday June 5th signing copies of my book, The Rose Cookbook – a Treasury of Rose Recipes from Around the World.
Dr. Celeste Yarnall: Where Leveraging Beauty Plus Brains Truly Equals Lifelong Accomplishment
My first encounter with Celeste Yarnall was on Facebook in 2009. I noticed she had written a book about holistic cat care with a beautiful Tonkinese cat on the cover. I had owned a Tonk that was an absolute love, so I wanted to find out more about her connections to these beautiful loving cats. We became friends online and discovered that we had many other interests in common. We exchanged books and I wrote a book review for her on Amazon. Celeste wrote a book review for my book, The Rose Cookbook.
The Rose Diva Gourmet Baked Goodies!
Baking is one of my favorite things and while I was writing The Rose Cookbook, I had a lot of fun experimenting with recipes and flavor combinations. I started by adding rose flavoring to many of the recipes I adapted for my book. More recently I became fond of the “chili and chocolate” combination. A [...]
It’s Kentucky Derby Day – Try My “Barbaro’s Run For The Roses Pecan Pie”
Back in 2007 when I was completing The Rose Cookbook, I decided to create a recipe for Pecan Pie that would honor Barbaro. I am baking that pie today, as I have each year since then. Here is the recipe which I adapted by using a little rose syrup, a little bit of chocolate, and Kentucky bourbon combination.
Use Visualization Techniques When Writing To Stay On Track
When I finally decided to finish my first cookbook in 2007, I needed help to stay focused and finish the job. One of the techniques I have used since then that is extremely helpful is visualization. I recommend this technique to all of my clients because it works.
Chef Otto Borsich – One Person Can Make a Difference!
Otto Borsich is living proof that one person can make a difference. Armed with sheer iron will and a wealth of culinary expertise, this Patriot remains persistent in his quest to bring attention to the severity of hunger in America and the world.
Rose Cookbook Author to Appear at the ‘Celebration of Old Roses’ on May 15th
Laura Denktash, author of The Rose Cookbook – a Treasury of Rose Recipes from Around the World, will be appearing at the Festival of Old Roses in El Cerrito CA on May 15th. Ms. Denktash will be signing copies of her book and chatting with attendees about the joys of cooking with roses!
Matthew McConaughey Wants to Write a Cookbook – OMG! Call the Cookbook Coach!
They enjoy getting into the kitchen and mixing things up. McConaughey said, “We’ve got a whole bunch of things to fill up a cookbook right now. We might as well put it all in a cookbook.”
Book Proposal – The Ultimate Sales and Marketing Tool for Your Book
A well-written book proposal is the ultimate sales and marketing tool for your book! Period. You don’t know how many times I hear clients say, “Do I really have to write a book proposal?” Yes, you really do have to write a book proposal! It doesn’t matter whether you intend to self-publish your book, or you seek a a traditional publishing deal, either way you MUST write a book proposal or have an experienced person write the proposal for you. The book proposal is your business plan for your book.
Book Review by Celeste Yarnall, PhD: The Rose Cookbook by Laura Denktash
The Rose Cookbook is my favorite cookbook of all time. I am passionate about roses and recently discovered how truly delicious they are as an exotic addition to some of our favorite foods. However there was nowhere to turn to learn how to use them appropriately in cooking. All that changed when I received my beautiful copy of The Rose Cookbook.
Edouard Cointreau Talks About the Future of the Cookbook Publishing Industry
At the recent Paris Cookbook Fair held this past March, Edouard Cointreau, President of Gourmand and founder of the Paris Cookbook Fair discussed the present trends and future of the cookbook publishing business. He met with an intimate group of participants in conference where this video was taken.
A ‘Compilation Cookbook’ Could Benefit Your Community or Group
Participation in a compilation book offers the writers a great opportunity for self promotion! And, there will also be opportunities to purchase full-pages in the book. This sponsorship opportunity is a great way to advertise your business and help a worthy cause in your community.
What are Super-Foods?
Super Foods, also known as anti-aging foods, are foods high in antioxidants as well as high concentrations of crucial nutrients that have been proven to help prevent and in some cases, reverse the effects of aging. The Super Foods will make up the major part of the recipes in my upcoming book. The list is fairly long, but most of the foods are familiar. I’ll be adding to this section every few days.
How Do You Know When You Need a Brand Make-Over?
When you’re laid off from a job, you may have to begin to consider other types of work in a completely different field. For some, this can add more stress to an already stressful situation. Branding for Brilliance can help you determine what steps you need to take, and help you re-brand yourself so you are marketable to a new industry.
Re-branding for Baby Boomers
Baby Boomers make up a huge segment of the population. Do to recent economic downturns, many Baby Boomers find themselves still in the work force. Retirement did not come as planned. 401k plans were reduced by half, if not worse. Real estate holdings lost value.
Just Be Brilliant! – 101 Qualities You Need to TRULY SHINE!
JUST BE BRILLIANT is the story of one woman’s journey to brilliance. Learn to develop the ‘101 brilliant qualities’ you need and create the blueprint for your personal brilliance, success, and happiness.
Need a Speaker for Your Event or Radio Show?
You want to be successful. I want to be successful. You want a successful event. I want to add value, so I’ll be 100% behind you, offering an incredible content-rich presentation that will inform, motivate, and inspire your audience. I want to help you create a win/win situation that leaves your audience wanting to attend [...]
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